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The 40 Most Common SEO Mistakes 21/09/2017

Which search engine optimization (SEO) mistakes appear most often on websites?
To find out, SEMRush used its site audit tool to collect anonymous data on 100,000 websites and 450 million webpages. Read the full article at MarketingProfs

When and Where Consumers Use Search Engines to Find Local Businesses 14/09/2017

Consumers searching online for local businesses typically plan to visit/book an appointment within the next two days, according to recent research from Review Trackers. Read the full article at MarketingProfs

Seven Tips for Writing Better-Performing Expanded Text Ads 12/09/2017

Google ads are a competitive space. Check out this infographic for seven tips—with supporting data—to help you get the best ROI on your ads. Read the full article at MarketingProfs

LSI Keywords for SEO: What You Need to Know 14/06/2017

As Google's deep-learning algorithm assesses what is the most relevant and authoritative Web content, LSI keywords will continue to become more important. Jump on the bandwagon now to stand out before your competition does. Read the full article at MarketingProfs

Google AdWords Updates to Keep in Mind in 2017 (Article 2 of 2) 01/06/2017

This article gives search and other digital marketers an idea of how the most significant changes in Google's paid products will affect search advertising strategy in 2017 and beyond. Read the full article at MarketingProfs